Content Formats
A quick glossary of the video formats we track, with a few saved references for each.
One Shot
A single continuous take with no cuts — relies on blocking, movement, and timing to hold attention for the whole clip.
Talking Head
Direct-to-camera delivery — a person speaking to the lens, usually carrying the message through voice and presence rather than visuals.
10 Shot
A rapid montage built from many short shots cut together — pace and variety do the work instead of any single continuous take.
